Brands and Admissions Associate

Brands and Admissions Associate

Nova Pioneer

Job descriptions & requirements
Nova Pioneer is looking for a superstar Brands and Admissions Associate to fill the role and be ready to start in October. The successful candidate will work mostly from home but will also be expected to work at our school campuses in Tatu City from time to time.
As a Brand & Admissions Associate, you will be part of the Admissions team within the Kenya Marketing Function. You will be responsible for helping expand our footprint across Kenya while achieving our annual admissions enrolment targets and delivering an exceptional prospective parent and student experience.
ABOUT NOVA PIONEERImagine a world in which every young person across Africa attends a school that truly sets them up for success in the 21st century. A school that cares about individual students and allows them to explore the world around them. A school that focuses more on developing skills than on memorizing content. At Nova Pioneer, we have done more than just imagine this future, we are bringing it to life. Nova Pioneer is a pan-African, independent network of schools offering high-quality, accessible education from pre-primary through secondary school. Nova Pioneer uses a unique, enquiry-based learning approach that encourages students to ask “why” instead of telling them the “what”. It allows them to form their own thinking through exploration, investigation and collaboration. Nova Pioneer currently has 18 schools in South Africa and Kenya with a vision to launch 100 schools and reach tens of thousands of students across the African continent in the next decade. To learn more visit www.novapioneer.com.
ABOUT THE ROLEYou will be responsible for:Content Creation / Engagement: Building an ecosystem of compelling content that engages current parents and prospective families, drives brand awareness and catapults Nova into the stratosphere of game-changing educational organizations. This includes but is not limited to regular and agreed upon social media engagement (facebook, twitter, Instagram), student-run blog, regular newsletters, video, and web content. You will be responsible for developing and implementing fresh ideas across a variety of media, and measuring its effectiveness on a bi-weekly basis. Customer Engagement / Events:As the Admissions & Brand Associate, you will be expected to organize and execute events (liaising with external companies and individuals where necessary or applicable) that both creatively encourage increased engagement with current parents, and which drives admissions with prospective families.You will be responsible for the collection and analysis of data to determine the effectiveness of the admissions events, and for making recommendations on potential improvements.Admissions: Tracking each applicant through the admissions funnel, from application to admissions decision in an organized and timely manner that reflects the Nova brand – as well as monitoring the data to regularly provide updates to your manager and the team on the progress.Communications: Taking the lead on any written, verbal (phone, in person), and electronic (email, SMS) communications to parents of Nova students, this includes copyediting, proofreading, and revising communications across a variety of channels, and escalating it up to the chain where necessary or prudent.
Data & Reporting:
Giving the organization visibility into our progress against targets will be a key responsibility in this role. Filling and maintaining the Brand and Admissions dashboard in a timely manner, preparing and submitting monthly, quarterly and annual reports on activities mapped out will be key to measure our progress against your team’s key objectives.
Procurement:
Liaising with the External Relations Team (and within a budget set by your Manager) to order and refill marketing materials including (but not limited to) promotional materials, decorative materials, admissions materials, Nova swag, etc.
ABOUT YOU
• A Bachelor’s Degree in Marketing, Commerce or any related field.
• You have a minimum of 2-3 years of working experience. Experience in marketing and communications is ideal but not required.
• You are a great communicator: You are able to provide a clear and persuasive pitch to anyone and have excellent written and verbal communication skills.
• You are results driven: You are goal oriented, move fast and take ownership of work.
• You have strong skills working with data: You know how to structure data in a compelling way, analyze data to pull out key insights and trends, and make data-driven decisions
• You have strong project management skills: You are able to juggle multiple tasks, provide support to junior-level staff and meet deadlines and targets
• You are entrepreneurial and empathetic. You are able to understand the various Nova Pioneer stakeholders and think creatively about how to effectively communicate to them.
• You’re a strategic thinker and can independently develop and execute a plan with clear timelines and delivery