Shopper Marketing Manager

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Hiring: NairobiCity Newsroom

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• Job Type Full Time
• Qualification BA/BSc/HND
• Experience 5 - 7 years
• Location Thika
• Job Field Marketing and Communication
• Lead Capwell's shopper marketing agenda —translate category and brand strategy into shopper, channel and point-of-purchase programmes that influence choice and conversion. The integration point between Marketing and Commercial
• 5–7+ years' FMCG with substantial shopper / trade marketing, category, brand or commercial activation exposure; strong GT and MT knowledge
• Technical: shopper marketing and insight
• Commercial Analytics · Marketing ROI
• Budget Management Behavioural: Commercial Orientation
• Shopper Focus · Strategic And Analytical Thinking
• Influencing Without Authority
• Collaboration
• Negotiation
• Execution Discipline
• Accountabilit

• Job Type Full Time • Qualification BA/BSc/HND • Experience 5 - 7 years • Location Thika • Job Field Marketing and Communication • Lead Capwell's shopper marketing agenda —translate category and brand strategy into shopper, channel and point-of-purchase programmes that influence choice and conversion. The integration point between Marketing and Commercial • 5–7+ years' FMCG with substantial shopper / trade marketing, category, brand or commercial activation exposure; strong GT and MT knowledge • Technical: shopper marketing and insight • Commercial Analytics · Marketing ROI • Budget Management Behavioural: Commercial Orientation • Shopper Focus · Strategic And Analytical Thinking • Influencing Without Authority • Collaboration • Negotiation • Execution Discipline • Accountabilit

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Shopper Marketing Manager

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